Shook Insights Hub 📚

We collaborate with data scientists, industry experts, clients and TikTok to bring learnings from actual TikTok campaigns that you can put into practice.

August 22, 2023

Importance of creative variations in TikTok advertising

The importance of using multiple creatives in TikTok advertising cannot be overstated. TikTok, as a platform, thrives on creativity and originality, making it essential for advertisers to diversify their content to effectively engage with their target audience.

Shak Halabeya
February 9, 2023

Exciting digital marketing trends for 2023

I am eager to share my thoughts on the most exciting digital marketing trends for 2023, as the scene is getting a shake-up! We're talking about the rise of creators, the mind-blowing impact of AI-generated content, and the storytelling magic of short-form videos.

Sophia Pashchenko
January 31, 2023

Shook Digital announced as TikTok Marketing Partner, focusing on video production

PRESS RELEASE: Shook Digital has been named an official TikTok Marketing Partner

Jesse Ketonen
January 6, 2023

Top five reasons to advertise on TikTok in 2023

As TikTok, a short video entertainment platform continues to grow rapidly, many brands are left wondering how to effectively advertise on the platform.

Jesse Ketonen
January 5, 2023

Creative in the Core - Adapting to the Algorithm-Driven World of Social Media Advertising

As the online media and social media landscape continue to evolve, it's becoming increasingly clear that algorithms are playing a more prominent role in how users consume content.

Jesse Ketonen
January 5, 2023

Five tips on how to make your ads perform better on TikTok

Are you looking to advertise on TikTok and want to ensure that your ads perform at their best? Here are five tips to help you make the most out of your ad campaigns on the popular social media platform.

Jesse Ketonen