We collaborate with data scientists, industry experts, clients and TikTok to bring learnings from actual TikTok campaigns that you can put into practice.
Naming conventions are crucial in performance marketing, especially on platforms like TikTok, where clarity and organization are necessities. They provide structured insight, simplify complexity, and unlock the full potential of data, empowering marketers to make informed decisions and drive success in their campaigns.
Shook Digital's CTO sat down with Cal Henderson, CTO and co-founder of Slack, for a broad discussion, kicking off Slush 2023 and Shook's new office.
There's a better way to accurately measure the true value of TikTok ad views. 📈 By incorporating view-through and click-through attribution, you can unlock valuable insights into the customer journey, optimize your campaigns faster, and achieve greater performance stability. 🚀
T-shaped talent is critical for the success of start-ups because it allows individuals to have both deep expertise in a particular area and a broad understanding of various fields. This enables them to collaborate effectively with other team members, adapt to changing circumstances, and take on multiple roles within the organization.