About Us

Shook was founded by a team of veteran marketing technology professionals with experience in serving the world’s leading performance advertisers.

We solve the problems of scaling creative that performs
at the speed of TikTok.

‍After working closely with select strategic partners and TikTok, we identified several acute challenges in the marketplace that weren’t even being addressed at scale: Poor performing brand advertising, creative fatigue, and creative learning.

So, we set out to build a platform that addressed how to produce TikTok-native content at the speed and scale required to meet or exceed our client’s performance goals.

We believe that by bringing efficiency, rapid iteration and data-analysis to the creative process, we will help forge the biggest transformation of the 2020s in advertising.

‍We close the loop on performance and production.